Many factors can influence a salon customer’s decision to visit a particular shop. Some select a shop based on brand trustworthiness, customer service, online reviews, and price of treatments. On the other hand, many salon clients choose to walk into a shop based on its visual appeal. Given this, a salon’s design and furnishings should be given prime consideration to boost the shop’s appeal to customers.
Investing in the right hair salon furniture is essential to the success of a new venture. As such, it’s vital to know what factors to consider in selecting the best items in designing your shop. Here are some points you may find helpful.
- Prioritize Comfort and Safety
Often, clients need to wait in the salon’s lounge area before a hairstylist can accommodate them. Since the wait can be indefinite, it’s essential to consider the comfortability of the furniture the customers will use for them to have a pleasant experience in your shop. On the other hand, it’s also vital to select furniture items that guarantee safe usage.
Given this, here are some factors to consider to ensure that you select the safest and most comfortable furniture for your clients:
- Test how comfortable a sofa or chair feels by sitting on them for a brief period.
- Check the softness or firmness of the cushioning and see whether they’ll suit your salon’s requirements.
- Consider the sturdiness of the frame and armrests for safe use.
- Select items hazard-free items with smooth and rounded edges to prevent accidents.
Some salon-goers may have kids in tow, which may also influence their selection of shops to patronize. With this in mind, you can select furnishings that could safely accommodate younger children. This way, you’ll be able to cater to more customers and ensure everyone’s comfort and safety as needed.
- Consider The Salon’s Design And Floor Space
When choosing furnishings, you’ll also need to think about how much floor space you have available and what items would go well with the design theme of your shop. For instance, you may need to select less bulky seating if you have limited floor space in your salon. This way, you’ll have enough room for comfortable movement, and the shop will also look more spacious.
On the other hand, you’ll also need to base your choice of furnishings on your shop’s theme. One of the most popular salon themes nowadays, especially for shops with limited floor space, is the minimalist theme. This requires furnishings in muted colors and basic designs.
A minimalist theme is ideal for less spacious rooms because the neutral colors and limited furnishings help create an illusion of a bigger space. Thus, this may be a perfect option if you want to open up your salon’s floor space and make it look bigger than its actual size.
- Add Items That Boost Lighting And Aesthetics
A well-lit salon is appealing to passersby because a bright space looks inviting, energized, and clean from the outside. As such, investing in lighting design and attractive light fixtures may be a wise step to help your shop attract more clients.
Meanwhile, decorating with mirrors and reflective surfaces may also be a significant investment because they’re both functional and aesthetically appealing. Not only are mirrors useful in a salon, but they also help open up the space and boost lighting. They can make the room look brighter both from the inside and outside view and make the shop look more spacious.
Aside from mirrors, you can also use glass coffee tables, framed artwork, or decors for the same brightening effect.
- Consider Cost-Effectiveness And Functionality
The furnishings in your salon would be used regularly by several customers, and this is why it’s crucial to select durable, purposeful, and reasonably priced items. Due to constant use, these furnishings may be prone to wear and damage, and this is why it’s important to select ones made with durable, high-quality materials.
On the other hand, you’ll also need to consider the price of each item and select ones that would give more value in the long run. For instance, it may not be ideal to purchase luxury seating furniture that won’t fit other design themes should you decide to redecorate your space in the future. Instead, you may find more value in mid-priced items that could serve the same purpose and offer more flexibility design-wise.
Your salon’s aesthetic appeal can significantly influence your business’ success. With this in mind, it’s essential to invest your capital in making your shop more attractive while maintaining functionality and practicality. Like with any other venture, first impressions matter, and this is why creating the best impression on your customers should be prioritized.